If we dig a bit deeper we can also realise that apart from business most humans love traveling & discovering. They also enjoy attending gatherings, parties, events. During theirs business trips they like to get in touch with old friends & to meet up new people. Most of the people are looking to expand their network and discuss common interests. But the most exiting thing is that most of us love to share out moments with those beloved ones who are following us but sadly can't often join us everywhere we go and therefore we end up posting Hastags, Pictures and videos to keep them up to date.
For all the matters written in my last two posts the solution would be to launch a professional platform for business where people can do business but also leisure and connect. Today we have Twitter- Facebook- Linkedin- Google +- Bloomberg- talentsearchpeople- ..... Best social media platforms for all this purposes! So... How can I make a difference? How can I make money with a Social Media Campaign Company? How will I convince people to sign up in my platform while they are already registered in other ones that might be more useful for them?
So... Now the question is financial! I love media, marketing, intermediating, helping, coordinating, organising, solving problems, marketing campaings, networking, events, traveling, sharing, teaching, learning, advising, listening... Information is power!! We all know that....but how the information is delivered and the message is communicated is for me the main KEY!! I believe in a united world where can all benefit and profit. IfI can make a difference with my ideas I am willing to risk it all and to work hard, but only if it is really worth.
To have an identity in a business you need to focus on just one thing! My initial idea was recruiting. Now that I am thinking about more investment but a better and much useful platform, but I am not sure if this could fale having such big social media platforms already existing with a much bigger budget and team. I don't want to compete with anybody to be honest, I just want to make people's lives easier. "GoPost.com was my first thought and vision but the domain was already taken, so now I am thinking of the idea TheNexus.global although we are all used to .com"
And Now I am asking you:
a) Do you think I should focus just on one market to make quick money and sustain and survive as a company?
b) What is the market that is growing fast and the right one I should be focusing on?
c) How much money do I really need for a social media campaign company start up?
d) Where should I register and have the company bank account: Dubai or Hong Kong?
e) How can I get a trading license in Hong Kong? What are the requirements for a social media company there?
f) Can we operate worldwide as my team is living in different places inside the globe?
g) Should I get developers to code for free and offer them a 5% of the company ones the platform and App is done?
h) Can I be the owner and managing director of the company at the same time? Should I have a minimum salary from the beginning to be able to focus on this project meanwhile I am also able to survive?
i) My employees consultants should be under the company's contract or is it better to pay outsourcing for each incoming project to avoid extra headaches?
j) Should I look for Business Angels, for a Loan, or for investors and business partners?
k) Can I get kicked out of my own company in the future if it works out well?
l) What is the written contract I should have between me and my business partners / investors? Any special term or clause to protect my ideas?
m) Is the patent an important matter for a social media start up?
Hi, Marta!
ResponderEliminarIn relation to your questions:
a) Do you think I should focus just on one market to make quick money and sustain and survive as a company?
I still can´t understand what you are selling. What is your value proposition? Why are you going to be different from other platforms (LinkedIn, etc.)? And most relevant: how are you going to do it?
b) What is the market that is growing fast and the right one I should be focusing on?
You first need to clearly define your value proposion to your potential clients. Who is your client? Individuals? companies? How do you monetize? What do you offer (exactly)?
c) How much money do I really need for a social media campaign company start up?
It depends on your strategy. You business model should be an integral part where all pieces fit exactly and make sense. You can´t consider only social media compaign expenses without considering the other variables influencing your cost structure.
d) where should I register and have the company bank account: Dubai or Hong Kong?
It depends on the what you are doing and how you want to run your business.
The decision on jurisdiction is not very easy and depends on lots of factors.
Between those 2 options I would suggest better Hong Kong.
e) How can I guarantee the investor that he will have his money back in 2 years?
ResponderEliminarYou are unable to guarantee unless your´re ready to provide some collateral to the investors, which I think you won´t
It seems like you´re confusing some terms. What does it mean that you want to return the investment?
If you have an equity investor as shareholder he is your partner. The only possibility to return him his investment is allowing him to sell his participation. How much will be investor make? So you offering to bury his money for 2 years in your project and just allow them to get their money back in 2 years. That´s not a good business for any investor my friend. If things go well everybody wins but if things don´t go well than the investor is losing all.
f) Can we operate worldwide as my team is living in different places inside the globe?
Yes, that should not be a problem. You just need to sign consulting services agreements with your team as employment would not be possible in such a global story. They would be independent contractors.
g) Should I get developers to code for free and offer them a 5% of the company ones the platform and App is done?
An idea by its own does not have any monetary value. How you are going to execute it and make it happen has. If you´re talking about a web platform it will be one of the key assets of your business and should be considered seriously. Web developers do not work for free and giving them just 5% of nothing is not a good deal. If any web developer agrees to such transaction, beware, they will most surely be not very good ones. Additionally keep in mind that you might end up being a business prisioner of your developer. If possible consider hiring and paying a company to do the job.
h) Can I be the owner and managing director of the company at the same time? Should I have a minimum salary from the beginning to be able to focus on this project meanwhile I am also able to survive?
ResponderEliminarYou can be shareholder and director/CEO of your company if the investor considers you to be fit enough for such a position. A minimum salary is normal request but the investor will never agree to good salary as this would be detrimental to your motivation to grow your company so don´t expect anything high.
i) my employees consultants should be under the company's contract or is it better to pay outsourcing for each incoming project to avoid extra headaches?
You will have different consultants or employees: some of them are fixed (accounting, legal, etc.) and some of them are variable (sales, project managers, etc). You should avoid unnecessary cash burning.
j) Should I look for Business Angels, for a Loan, or for investors and business partners?
Everything depends but I guess that nobody would give you a loan without any collateral. Busness Angels or venture capital will be difficult to trick into such a raw project unless you develop the idea and business plan a little further.
k) Can I get kicked out of my own company in the future if it works out well?
Yes, this is possible.
l) What is the written contract I should have between me and my business partners / investors? Any special term or clause to protect my ideas?
Everything depends if you´re dealing with investors, partners, collaborators, etc. Such questions requires a longer answer and more information.
m) Is the patent an important matter for a social media start up?
The kind of idea you are describing is not subject to patent right protection.
I would be happy to see you again in Madrid after such a long time and discuss your project to help you organize your ideas.
Un abrazo desde Moscú,
Rafa